In a world where mindful health choices are gaining prominence, the question of whether organic fruit juices are a genuine health boost or just a pricey trend looms large. Ernany Jasmin, the visionary Founder and Managing Director of WOLF + WALD, a notable juice brand originating from Germany but making significant waves in Singapore, brings a wealth of insights to the table.
With a background as a former nurse and a fervor for running, she deeply understands the significance of a balanced diet. WOLF + WALD’s inception stemmed from Ernany’s personal journey, seeking solace through food, evolving into a beacon of organic goodness. Now available in 16 Singaporean supermarkets, these juices are crafted from the harvests of Germany’s family-run orchards. Let’s delve into the essence of these juices and decipher the reality of organic goodness.
Debunking the Myths
1. Organic fruit juices are just overpriced fads.
Ernany Jasmin staunchly rebuts this misconception. While it’s true that 100% organic options may come at a slightly higher price point, they offer a nutritional powerhouse. These juices are free from dilution with concentrates and sugars, ensuring that each sip delivers abundant nutrients. It’s crucial to be discerning with labels like “punch,” “beverage,” “nectar,” or “cocktail,” as they often disguise drinks with minimal actual fruit juice content. On the other hand, authentic organic juices are devoid of flavour additives and do not necessitate excessive consumption. With WOLF + WALD’s 100% organic juices, as little as 20 to 50 ml can kickstart your day with a boost of antioxidants. Moreover, you can easily dilute these juices with water for a quick, kid-friendly refreshment.
2. Juices are full of sugar. That’s clearly bad for our health!
Not every juice is guilty of this sin. Fruit juices inherently offer nutritional value, and studies indicate that consuming no more than five ounces (148 ml) a day is associated with a reduced risk of heart disease and stroke. WOLF + WALD’s commitment to natural fructose and the absence of artificial additives aligns with a health-conscious lifestyle. A mere 20 to 50 ml shot of their juice delivers a powerful antioxidant boost without the downsides of excessive sugar intake.
3. Juices lose their nutrients. Why shouldn’t I just eat the fruits fresh?
Convenience meets nutrition with WOLF + WALD’s cold-pressed method. While fresh fruits are fantastic, the efficiency of juicing is unmatched, especially with a hectic lifestyle. My hectic schedule often makes enjoying a full plate of fruits and vegetables challenging, but WOLF + WALD’s cold-pressed juices offer a convenient and nutritious alternative.
The Aronia Berry Digestive Mocktail is a testament to WOLF + WALD’s dedication to creating delightful and healthy concoctions. Here’s a quick and easy recipe to try at home:
60ml Aronia Berry Juice
30ml Fresh Lemon Juice
A pinch of ground ginger
A spoon of honey or to taste
Mint for garnish
Editor's Personal Review
WOLF + WALD’s commitment to organic purity and nutrient preservation is commendable. As someone always on the go, their juices have become a convenient and guilt-free addition to my daily routine. While the price point may be slightly higher, the quality assurance is worth every penny. It’s a refreshing reminder that investing in one’s health is an investment in the future.
The mocktail recipe featuring Aronia Berry Juice accentuates the brand’s versatility and provides a delightful way to incorporate their juices into daily life.
WOLF + WALD is on a mission to redefine how we savour juice. Partnering with small, family-run orchards in Germany committed to sustainable farming. They harvest their fruits only once yearly to ensure the utmost quality in their juices. Their production quantity remains limited to prevent wastage, and their entire line is devoid of artificial colouring, flavours, and added sugar. With a focus on infusing “healthy” into your glass, WOLF + WALD aims to make organic juices more accessible to consumers.
As an editor, it’s refreshing to witness a brand taking a stand against wasteful production and artificial additives. WOLF + WALD is not just providing a product but crafting an experience that conscientious consumers can savour.
In conclusion, WOLF + WALD’s commitment to organic, nutritious, and additive-free juices sets a standard for the industry. Ernany Jasmin and WOLF + WALD are indeed separating the pulp fiction from the facts, not just in theory but in every sip. Next time you choose a drink, consider it a choice for health, quality, and an experience crafted with care by WOLF + WALD.