Step Into the Future of Retail
Watsons, Singapore’s leading health and beauty retailer, has transformed its flagship store at Takashimaya Shopping Centre, Ngee Ann City, into a wellness haven that redefines the shopping experience. Spanning over 6,671 square feet, this revamped space merges innovation and self-care under the #WatsonYourMind initiative, offering customers a holistic approach to health, beauty, and mindfulness.
Zones of Discovery: Tailored to Your Needs
The flagship store’s thoughtfully curated layout guides customers through eight purpose-driven zones, each designed to address specific wellness and beauty needs:
Health & Wellbeing Zone: Featuring the groundbreaking Watsons-GNC store-within-store concept, customers can explore wellness solutions tailored to their lifestyles, from fitness essentials to expert guidance.
Vitamins & Supplements Zone: Renowned brands like Blackmores, Centrum, and OLLY help shoppers find supplements for immunity, vitality, and more.
Pharmacy Zone: Backed by expert pharmacists, this zone offers prescription medications, health consultations, and specialised services such as smoking cessation programs.
Derma Hub Zone: A partnership with L’Oréal Dermatological Beauty introduces cutting-edge features like the SkinScope and Spotscan+, empowering customers with personalised skincare insights.
Skincare Zone: Showcasing innovative products from brands like Beauty of Joseon and COSRX, this zone caters to diverse skin concerns.
Makeup Zone: The My Colour Studio offers personalised consultations to help customers discover their perfect makeup shades.
Editor’s Review
Elevating Everyday Wellness Walking into the flagship store feels like entering a sanctuary of self-care. The seamless integration of technology—from QR code-enabled eCatalogues to interactive skincare tools—creates an immersive shopping experience. The GNC store-within-store is a standout feature, offering an impressive array of health solutions while fostering a sense of community with expert consultations. The zones are intuitively designed, making it easy to explore and discover products that cater to individual needs.
The Derma Hub, with its hands-on features and detailed skin analysis, brings an unparalleled level of personalisation to skincare shopping. Meanwhile, the Makeup Zone’s My Colour Studio ensures that customers leave with confidence in their selected products. Every corner of the store exudes a sense of purpose, making it a destination for mindful exploration.
Singapore’s First Watsons-GNC Store-within-Store
The collaboration with GNC marks a monumental return after a three-year hiatus, solidifying Watsons’ commitment to holistic well-being. Customers can now enjoy:
- Expertly curated supplements for health goals like joint support, immunity, and cardiovascular wellness.
- Exclusive perks for Watsons Club members, including bonus points and discounts.
Innovative Features for Hassle-Free Shopping
The store introduces the ‘Tourist Top Picks’ section, highlighting travel essentials, and the ‘I’M MINI’ collection of luxurious, travel-sized products from brands like SK-II and Gucci. Livestreams through #WatsOnLive connect customers with KOLs and brand experts, ensuring accessibility to expert advice both in-store and online.
Watsons’ newly revamped flagship store is more than just a retail space; it’s a transformative experience that champions self-care, mindfulness, and innovation. With its dynamic zones, tech-driven features, and the landmark GNC collaboration, Whether you’re seeking skincare solutions, wellness advice, or a moment of indulgence, this flagship store offers it all under one roof.
Discover the new beautiful at Watsons’ flagship store today. Step into a world of wellness and beauty innovation at Takashimaya Shopping Centre, Ngee Ann City, and let your self-care journey begin.
Urban Ladies 